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The need for effective security awareness training is only growing more intense. Often powered by AI, today’s phishing attacks are more numerous, social engineering attacks are more sophisticated, and deepfakes are more convincing.
Your employees run a gauntlet of tricks and deceptions every time they open their inbox or check their texts, and it only takes one lapse of focus for them to click on a link that lets in malware or shares sensitive data.
Continuous training is vital to keep them alert and able to recognize convincing attacks, but one size doesn’t fit all when it comes to security awareness training. Each employee is an individual.
Malicious actors work hard to discover their weak points, adapting tactics, techniques, and content based on their target’s role, industry, or the type of scam. Sometimes they stalk an individual over the long term, learning their business relationships, habits and anxieties so they can lure their marks more effectively.
Training has to match the reality of the threats that each faces if it’s going to work in the long run. The best security awareness training platforms recognize this and make it easy for security personnel to customize training, offering lessons that are adaptive and personalized to varying extents. This article reviews the five best security awareness platforms for personalizing training.
What You Will Learn
- Why building personalization into security awareness training is so important.
- What to look for when choosing a security awareness training platform to personalize training in your organization.
- Hoxhunt automatically adapts training to each employee’s evolving risk profile with minimal admin effort; Hook Security personalizes phishing simulations but leans on manual role and department segmentation; and usecure builds a thorough initial assessment that stays largely fixed once training begins.
Why Is Personalization Important in Security Awareness Training?
Each employee faces a different set of risks and challenges, depending on their role, access levels, seniority, and working patterns, as well as their personal situations. Personalized training focuses on the individual knowledge and behavior gaps of each worker, instead of making everyone complete the same content. Meanwhile, simulated lures that resemble what people are likely to see in the real world help to prepare them.
Dynamically adaptive training responds to employees’ real behavior, like phishing failures or risky actions, sending targeted follow-up training to those who need it. Offering training that’s relevant for each person’s situation is more likely to engage employees and avoid training fatigue. High-risk people receive more support without making those deemed lower-risk repeat the same training, while security teams can focus their resources more efficiently.
Ultimately, personalization aims to turn awareness training from a compliance exercise into measurable, effective risk reduction.
Choosing the Right Security Awareness Platform for Personalized Training
When you look for security awareness training programs for your company, make sure to check these capabilities:
- What signals drive training personalization? How is each employee assessed initially? Is personalization based on role, department, and real-world threat exposure? Do admins have access to individual risk scores and team members’ prior phishing performance?
- Is training targeted at individuals or groups? Are there personalized training paths and feedback for each employee, with content, timing, and frequency tailored to individual strengths and knowledge gaps rather than being segmented by groups or roles?
- Does it offer adaptive learning? Is training altered in response to employee performance, with difficulty increasing or decreasing automatically on a continuous basis rather than a one-time personalized curriculum?
- Is there behavior-triggered training? Is training triggered by mistakes or failures and altered by positive behavior, with just-in-time interventions and nudges, remediation, and other communications that go beyond training?
- What kind of admin effort is required for personalization? Are learner profiles automatically updated and is training automatically assigned, or is there a lot of manual effort involved?
We investigated five leading security awareness training platforms to compare their personalization and customization offerings.
1. Hoxhunt
Hoxhunt has a particularly strong automated personalization offering. Its adaptive phishing training continuously and automatically changes simulations and learning paths, based on each employee’s skill, role, location, and performance. The platform builds individual risk profiles for each employee, based on their department, skill level and responses to past simulations.
The first simulations are standardized to establish a general phishing awareness assessment baseline. As people progress, customization for its broader security awareness training relies on role, department segmentation, as well as adaptive automation.
Hoxhunt’s Personalization Capabilities
- Individual learning paths. Hoxhunt automatically creates a unique learning path for each employee rather than relying on role/group segmentation.
- Adaptive learning. Difficulty, content and frequency automatically adapt to individual performance.
- Behavior-triggered training and microlearning. Phishing simulations, feedback, microlearning, and nudges are automatically customized according to the results of previous simulations.
- AI-powered automation. AI automatically manages simulation selection, difficulty, frequency and learning paths, but admins can manually override this if they prefer.
2. OutThink
OutThink draws on broader human-risk signals to combine individual adaptive training with real-time interventions. It automatically pushes different experiences to each user, and utilizes role, observed behavior, knowledge level, industry, current risk, and threat intelligence in initial personalization assessments.
However, because it relies heavily on external behavioral signals, you might miss out on its deeper personalization capabilities if you don’t buy into the wider security stack.
OutThink’s Personalization Capabilities
- Adaptive learning. Phishing technique, difficulty, and frequency of simulations change according to each employee’s behavior and risk.
- Risk-triggered training. Risky behavior can trigger targeted remediation and context-aware nudges.
- Threat-based adaptations. Real reported threats can be turned into targeted simulations or bite-sized training.
- Automated personalization. The platform automatically chooses training, simulations, nudges, and recommended actions using workforce signals.
3. SoSafe
SoSafe offers both personalized learning paths and adaptive simulations. It tailors learning according to the user’s role, language, and work context, with an initial test that assesses each person’s existing security awareness. Employees with greater knowledge can skip basic material.
On the downside, SoSafe’s personalization is based more on inputted factors like role, context, and knowledge than on behavioral and risk triggers.
SoSafe’s Personalization Capabilities
- Tailored learning paths. Each user automatically receives specific learning paths for simulations, training, feedback, and reporting.
- Dynamic phishing simulations. Phishing difficulty and frequency adapt continuously to individual performance.
- Behavior-triggered learning. Clicking on a phishing simulation triggers immediate contextual microlearning, and correct reporting is rewarded.
- Automated assignments. Learning modules can be assigned automatically based on individual attributes and assessment results.
4. Hook Security
Hook Security’s security training awareness incorporates risk-adaptive phishing and relevant microlearning and remediation, connecting training to an employee’s recent mistakes. It customizes training to individual risk score and phishing performance, although without a formal assessment that builds an individualized curriculum.
However, Hook Security’s personalization is more based on segmentation and errors in phishing simulations than on individual, adaptive learning paths.
Hook Security’s Personalization Capabilities
- Individually targeted training. Training paths are segmented by role, department, seniority, manager, and past phishing performance.
- Adaptive phishing simulations. Phishing difficulty and testing frequency adjusts according to individual risk and performance, although the training curriculum is less dynamic.
- Behavior-triggered interventions. Clicking a simulation produces an immediate microlearning and automatic remediation.
- Automated admin. Phishing campaigns, remediation, reminders, reporting and phishing difficulty can all run automatically, but personalization requires admin segmentation.
5. Usecure
Usecure’s uLearn platform delivers personalized training that’s based on a thorough initial assessment. Its onboarding evaluation analyzes each employee’s specific knowledge gaps and risk levels and automatically builds training around them, developing a customized curriculum that reflects role, risk level, behavior, phishing simulation performance, and knowledge gaps.
On the downside, this strong assessment results in training that’s somewhat rigidly structured and less adaptive to continuous, real-time behavioral signals.
Usecure’s Personalization Capabilities
- Individual-level personalization. Each user receives a tailored training journey that prioritizes their weakest knowledge areas.
- Adjustable learning paths. Learning paths can automatically alter topics, difficulty, and frequency according to behavior and quiz performance.
- Dynamic risk scoring. Individual Risk Scores incorporate phishing behavior, training performance, and exposed information, and reflect changes in employee behavior.
- Automated training management. Knowledge gaps are automatically turned into individualized training journeys, but admins can still customize cadence and create or assign their own courses.
Overview: Choosing a Personalized Security Awareness Training Solution
Personalization capability is just one of the many factors you need to assess when you look for the right security awareness training for your organization. If you have a smaller or more homogeneous workforce, it might not be a big concern.
But for large companies with diverse teams, it can be very important to find a security awareness training solution that automates personalization, with unique learning paths, adaptive training, and behavior-triggered interventions.
| Personalization factor | Hoxhunt | OutThink | SoSafe | Hook Security | usecure |
| Personalization inputs | Very High | Very High | High | Moderate | Very High |
| Individual targeting | Very High | Very High | Very High | Moderate | Very High |
| Adaptive learning | Very High | Very High | Very High | Moderate | Very High |
| Behavior-triggered interventions | Very High | Very High | Very High | Very High | High |
| Automation | Very High | High | High | High | Very High |
Here’s a clear way to distinguish between the different levels of personalization offered by each of the leading security awareness platforms:
- Hoxhunt stands out for adaptive phishing and learning.
- OutThink is notable for multi-signal self-adaptation.
- SoSafe combines adaptive learning and simulations with knowledge-aware learning.
- Hook Security stands out for personalized phishing remediation.
- usecure’s strength is assessment-led learning.
FAQs
- Can security awareness training be personalized for individual employees?
Yes. Security awareness training platforms like Hoxhunt, SoSafe, Hook Security, and usecure personalize training for each employee, using factors like their role, risk level, previous phishing performance, knowledge, and behavior. Some create individualized learning paths and adapt interventions to user behavior.
- Can personalized security awareness training help meet compliance requirements?
Yes. Personalized training can support compliance by ensuring employees receive required security education while tailoring additional training to their specific risks. Organizations should still verify that a platform supports the specific regulations and frameworks they need to meet.
- Which security awareness training vendors offer the most adaptive training?
Platforms with strong adaptive capabilities include Hoxhunt, OutThink, SoSafe, and usecure. Their approaches differ: Hoxhunt emphasizes continuous individual adaptation, OutThink uses broad risk and behavioral signals, SoSafe combines adaptive learning and simulations, and usecure builds learning paths around individual knowledge gaps.
- What is the difference between personalized and traditional security awareness training?
Traditional programs often give employees the same courses on the same schedule. Some employees might get frustrated by moving too slowly, and others might have knowledge gaps because content moves too fast. Personalized training adjusts content, difficulty, frequency, or interventions according to factors such as each employee’s knowledge, role, risk, and behavior.
- Are personalized security awareness training platforms more effective?
When done right, personalized security awareness training should be more effective than traditional training, because employees receive training that is more relevant to their actual knowledge gaps and risks rather than unnecessary one-size-fits-all content. Effectiveness still depends on factors such as training quality, engagement, program design, and how well personalization translates into safer behavior.
(Photo by Fran Innocenti on Unsplash)